Posted by , . Filed under Sneak into Basket.

The See Ticket sneak in to basket dark pattern first appeared on this site in March 2013. See the original post here.

Since then it has been reported that EU ministers will prohibit the ‘pre-populating’ of checkboxes by online retailers tricking the customer in to purchasing items or services they do not need.

The seller will also need to disclose the full amount the customer is about to spend.

 

Within the next 2 years any EU members will be obliged to do this by law. Read the full article here.

 

Thank you to Rupert Stokoe for highlighting this update.