This iPhone application – an ebook reader that allows ‘readers and writers to discover, share and connect’ allows you to log in using Twitter OAuth and creates a profile that takes your photo, byline, and location from your twitter account.
Within the ‘Info’ screen of any book/story that you are reading there is a ‘vote’ button. There is little indication as to what ‘vote’ means (can you vote for or against, for example), and on selecting the ‘vote’ button the user is informed that their vote has been registered.
It is only when the reader returns to their twitter stream that they may then discover that they have unwittingly broadcast to their Twitter followers that they LIKE the ebook that they have voted for,
and many then hastily issue a retraction.